Analysis of Nigeria Bottling Company Value Chain.

Nigeria bottling company produce, sell and distribute a range of non-alcoholic beverages including intravenous feeding of the worlds best selling brands Coca-Cola, Coca-Cola light, Fanta and Sprite. In contributeition, nbc product portfolio includes a variety of other(a) sparkling and still beverages including fruit juice drinks bounteousness table water Nbc cause is to offer consumers a choice of beverages that foregather the highest whole step standards. Key Bottler of The Coca-Cola Company Coca-Cola Hellenic Group is one of the three hundred bottling collaborationists that make up the Coca-Cola System, the largest beverage statistical distribution system in the world.The activities of Nigerian Bottling Company Ltd play a strategically important role indoors the System. In Nigeria, the Coca-Cola System comprises the Nigeria Bottling Company Ltd and Coca-Cola Nigeria Limited, a subsidiary of The Coca-Cola Company. Coca-Cola Nigeria Limited is trustworthy for the strateg ic marketing, brand management, packaging strategy, consumer promotion, advertising, public relations and market research. Nigerian Bottling Company Ltd purchases the concentrates, beverage bases and syrups for producing drinks according to the franchise agreement with The Coca-Cola Company.In addition, They are answerable for the distribution and merchandising of products, key account management, implementation of promotions and product distribution all over the Nigeria. NBC carries out corporate social responsibility programmes, consumer contribute and public relations In addition, nbc product portfolio includes a variety of other sparkling and still beverages including fruit juice drinks and premium table water. nbc aim is to offer consumers a choice of beverages that meet the highest quality standards.They work about with there partner, The Coca-Cola Company, using their respective skills and assets to serve customers and consumers, while improving the quality of life in our communities. Nigeria Bottling Company Ltd is the only bottler in the country that produces and distributes Coca-Cola products. sound business infrastructure.Since 1951, NBC Ltd has been developing its operations in Nigeria, including the recent construction of an extremist new bottling plant in the capital city of Abuja, the re-construction of Benin Plant in Edo State,the construction of effluent treatment plants -the introduction of the new long-wearing and eco-friendly ultra glass packaging for core brands, and can packaging facilities for Coca-Cola, Fanta and Sprite. crosswise the Group, Coca-Cola Hellenic has pointed approximately 4. 9 billion in property, plant and equipment since 2002, in order to modernize plant infrastructure and expand availability of parky drink equipment, such as coolers. Nbc corporate sets is to become The unquestioned leader in any market in which we compete.Refresh the consumers partner with the customers reward the stakeholders and enrich the lives of the local communities. At Coca-Cola Hellenic Group, they are commit to six core values, along with their behaviours which support them and shape the way they work every day. Everything starts with the values they are the DNA of our company and are indwelling to our future success. Authenticity we act with integrity, and do what is right, not just aristocratic Excellence we strive to amaze, with passion and speed.Learning we listen and have a lifelike curiosity to learn Caring for our people we believe in our people, invest in them, and we empower them Performing as one we believe in the power of working together, contributing in every occasion amiable with our customers our customers are at the heart of everything we do. Our values are deeply enter in our 2020 Play to Win Strategic Framework that aims to deliver every day superior value in community trust, consumer relevance, customer preference, and toll leadership.Nbc brands they produce a quality range of sparkli ng, still beverages and water, including Coca-Cola, Coca-Cola Light, Eva, Fanta, Sprite, Schweppes, Limca and Five Alive. Promotions present promotions, together with trade partners, enables us to engage with our consumers, and to share the fun and use of goods and services offered by our increasingly broad range of products and brands NBC is a company that add value to its input,which makes the organization to have a great competitive value advantage.